Since Damien Sandow won the Money in the Bank contract in July, his win-loss record has been all but impressive. Initially, his unexpected win gained some momentum when he commenced a feud with his former best friend, Cody Rhodes. After Cody left the feud victorious, Sandow was left losing to mid-carders on Main Event, Superstars, and dark matches.
Now is the time to utilize Sandow for the potential that he has—a WWE superstar who was initially groomed to be one of the top heels of SmackDown, but was shrouded with more important names and angles. Thankfully, he has the contract in his back pocket to automatically thrust himself as a relevant player again.
Admittedly—despite all the criticisms from the WWE Universe—the World Heavyweight Championship picture is once again relevant after a very lengthy boring state. No matter what you think of him, John Cena is a top draw and will continue to be the face of the WWE for the foreseeable future. Cena capturing the WHC brought prestige back to the title and allows uprising heels an opportunity to be put over.
Namely, Damien Sandow.
The career of Damien Sandow in the WWE has not been consistent in the slightest. In fact, it has been more on a downfall than an upswing. Now, here is the chance for the WWE to atone for the poor booking of Sandow and give him the World Heavyweight Championship.
Tonight on Raw, Alberto Del Rio should get his contractual rematch against John Cena. ADR should go far away from the World Heavyweight Championship picture after tonight, seeing how he has done nothing but contaminate it. After Cena wins again, an angered Del Rio attacks Cena post-match, locking in the Cross Armbreaker on the recovering tricep. Del Rio poses, garners the heel reaction which suspends the WWE Universe's attention for a moment, enough for Sandow's entrance to have some level of shock value. Then Sandow cashes in the contract, wins the title and sets up a rematch at Survivor Series.
John Cena has reached a status in the WWE in which he needs to put over uprising stars. Not necessarily to the nature of Chris Jericho—putting over just about everyone that breathes (and that is coming from someone whose favorite WWE wrestler is Chris Jericho)—but still winning enough matches to make his losing more meaningful. Sandow would benefit greatly from not only a MITB cash-in and subsequent victory, but also a heelish rematch victory and Survivor Series.
Let tonight be the night that the unwashed masses become enlightened. You're welcome.
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Chris Featherstone is a writer for WrestlingInc.com. Continue to show your support for Crave Wrestling through Twitter and Facebook.