Preseason Power Rankings for the NBA's Big-Market Teams

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Preseason Power Rankings for the NBA's Big-Market Teams
Andrew D. Bernstein/Getty Images

It's sometimes hard to remember, but NBA franchises are about more than just the product that's put out onto the hardwood. 

Professional basketball is a business, after all. 

It's about winning, sure. But it's also about appealing to fans, drawing big crowds, making money and building a valuable brand. And that's why the on-court product is only a part of these preseason power rankings for the NBA's big-market teams, the first piece in a three-part series that will also focus on the medium-sized and small-market teams. 

So, how do we determine the 10 franchises that qualify as "big-market teams?" 

It's all about the population in the cities they call home, which you can view here (the data is aggregated by the United States Census Bureau). The teams with the 10 largest hometown populations are considered the big-market teams for the purpose of this article. 

Below are the squads we're dealing with, sorted by estimated 2012 population:

  1. New York Knicks
  2. Brooklyn Nets
  3. Los Angeles Lakers
  4. Los Angeles Clippers
  5. Chicago Bulls
  6. Toronto Raptors
  7. Houston Rockets
  8. Philadelphia 76ers
  9. Phoenix Suns
  10. San Antonio Spurs

Now that you know which teams we're analyzing, read on for the original metric used to rank the teams and then a countdown from No. 10 to No. 1.  


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