Paul George is a West Coast guy.
His basketball journey began at Knight High School in Palmdale, Calif. He launched his NBA campaign during his two-year stay at Fresno State, where his stat line (16.8 points, 7.2 rebounds, 3.0 assists and 2.2 steals in 2009-10) reeked of Swiss Army knife potential.
However, since being named the No. 10 pick of the 2010 draft, he's taken on a new market as the leading man for the Indiana Pacers.
And, ever since, he's looked like a Hoosier State lifer—even showing his support during the Indiana Fever's run to the 2012 WNBA championship.
On Saturday, the 23-year-old took in a Purdue home win over Indiana State with teammate George Hill:
Now he's breaking out the big guns.
On Sunday, he donned the inflatable blue-and-white threads of the Indianapolis Colts' "Air Blue" mascot and posed for a sideline snapshot with former Colts great Jeff Saturday:
He's embraced Indy's sports scene like a roster hopeful searching for any way to endear himself to the fanbase.
That's not a bad mentality for one of the brightest stars in the NBA. He just wrapped the first All-Star season of his career, then followed it with a strong head-to-head battle with four-time MVP LeBron James in the 2013 Eastern Conference Finals.
A smooth two-way star, his game afforded plenty of local love on its own. Bolstered by this cross-platform plan of attack, though, this West Coast product has the makings of Midwest legend.