In case you hadn't heard, the Brooklyn Nets now feature long-time Boston Celtics icons Paul Pierce and Kevin Garnett. This has left a lot of a Celtics fans feeling less than enthusiastic about their squad going into the 2013-14 season and a lot of Nets fans feeling rather pompous. Enter the pranksters.
As of 2:20 ET on Saturday, typing in "Nets.com" in any browser redirects you to the Celtics homepage.
What we don't know is if this apparent hacker is a Boston fan who is looking to assert dominance or a Nets fan relishing in the fact that Pierce and Garnett now look like this.
Hat tip to Dime Magazine for the find.