Why WWE Still Has Big Plans For Fandango

Justin LaBarFeatured ColumnistJuly 23, 2013

Photo courtesy of WWE.com
Photo courtesy of WWE.com

You don't win your first television match at WrestleMania against Chris Jericho unless your bosses have a profitable vision for your future.

All Fandango fans or haters―remember that.

Since WWE's Money in the Bank ladder match, we have seen the best in-ring performance from Fandango since WrestleMania. He made a great debut at wrestleMania, and then injury prevented him from having consistent weekly booking. He became an attraction for the next few months with his theme song.

Recently, we saw an impressive performance in a busy, fast paced and dangerous ladder match on one of the best pay-per-views of the year; that gets an applause. Then, he had a fantastic match the next night against Randy Orton, who just won a Money in the Bank briefcase; that raises my eyebrows. A week later, he puts on an entertaining match with Cody Rhodes, another name who has some of the best positive momentum right now in his career; that has me standing up. How long until Fandango has me doing the ChaChaLaLa?

In the past week and a half, Fandango didn't win any of those matches I praised, but he didn't need to. It's not important right now. What is important is the confidence we see from both him in his performance and the confidence we can see WWE has in him.

Why does he get put against those credible opponents and get a chance to shine as much as he did? Simple—there is more potential than just a dance and a way to say his name. He has so much more to offer. Best yet, it seems he could offer it in the future as a babyface, which WWE certainly needs.

Debuting the character made sense and was a strong choice for an easy heel. People naturally are going to boo the male dancer who they don't know much about, especially one who refused to wrestle for weeks because of the pronunciation of his name. By the way, I'd love to hear Dusty Rhodes says his name.

Now we know he can go in the ring, he's got catchy music and he's funny. Not at the rate it did WrestleMania week, but the Fandango love will continue to spread, and, in a matter of time, he'll be a reliable babyface.

Fandango's character will have to evolve more, but it has a good foundation to build off of. He's got a gimmick. He's got a marketable look with the ring attire as well as the good looks. He's dedicated to the character with the dancing and the way he continues to talk. He's got the good looking dancing valet who is learning and attempting to know what the hell she's doing rather than just being a pretty face.

If WWE didn't have any rush or care for Fandango, he would be beating guys who didn't matter, or he would be losing to guys who do matter in embarrassing fashion. Competing every week looking strong is meant for those who there is more than a cup of coffee waiting for.

How far does a rapping white guy with a big chain around his neck go? What about a guy who works in a cemetery with the dead? I'm not saying Fandango will be the next John Cena or will have an undefeated streak at WrestleMania. What I am saying is a strong start with natural talent is a great start. You have to think big picture for the character and add the right building blocks to it over time.

There is a lot of young talent making their mark in WWE right now, but I'll definitely invest in some Fandango stock. Fandango, Summer Rae and Jim Johnston―a trio that can't be beat with what they bring to the table.