Cornermen are supposed to be the voice of reason for a fighter in the cage. They're supposed to point out the things a fighter can't see while in the middle of a round and provide helpful tips between rounds.
Yet, we've all seen instances when cornermen just aren't doing it right. Occasionally (or frequently for some fighters) a cornerman just doesn't do the smart thing.
Each fighter requires a different motivation technique and coaches should know what works and what doesn't. Unfortunately in these instances it seemed the cornermen failed to provide even a single moment of strategic importance in between rounds.