With some of the puzzling decisions WWE sometimes makes, it's clear that more fans need to be added to the writing team. Fans who truly know and love the business can be a valuable asset to the WWE think tank.
WWE is such a multi-faceted product that it requires an array of talents and mindsets.
Business-savvy men and women are needed to shape the shows into profitable entities. Former wrestlers are invaluable as well. Only those who have taken the bumps and worked the crowds can truly understand the nuances of the business. TV executives also have their place.
While WWE does employ writer and fan Kevin Eck, WWE's creative team needs a larger percentage of fans in the mix.
Eck, formerly of the Baltimore Sun, wrote the following about leaving the paper for WWE. He said, "I am very excited to be going to work for the professional wrestling industry leader – which also happens to be a company that I have been passionate about since I was 6 years old."
WWE needs more folks like Eck, those who both grew up with the product and are talented writers.
Imagining what WWE would be like if it were run only by fans invites images of abject failure. Every show might become a spot-heavy bloodbath. The addition of a few more fans, however, helps bridge the gap between the product and the people who buy it.
When a doomed idea gets tossed out backstage, WWE Creative needs a fan to divert it. It needs more of a representation of the fans' voice, someone to belittle an idea that deserves such treatment.
When the Fandango idea got tossed about, it would have helped to have a fan present to discuss how audiences wouldn't be interested in that at all. When WWE discussed bringing back A-Train and repackaging him as Lord Tensai, a fan on the team could have helped nix the idea before it began.
In the swirl of backstage politics, business-minded moves and creativity that is WWE booking, fans need a spokesperson. When needed, this person's job is to say, "No, we don't want that. We want this instead."
There are times it seems WWE is tuned in perfectly to its fans' desires.
Bringing up The Shield was a fabulous idea. Making better use of Daniel Bryan went over well. In other instances, though, it feels as if WWE has no clue what its fanbase wants.
Why is the tag team division so mistreated? Why the aversion to keeping the midcard titles prestigious? Why not bring back the cruiserweight division?
The right fans on the team offer a chirping bird in WWE's ear.
They would offer reminders to utilize common sense, to maintain continuity, to not stray too far from what the paying customers want.
It sometimes feels that WWE is stabbing blindly to see if it can hit something that will garner a positive response from fans. Why guess when an educated, talented fan can offer insight into the collective mind of WWE's patrons?
Of course, WWE fans often don't agree on much.
Depending on whom you ask, Dolph Ziggler is either the future of the company or an overrated hack. That's why you select fans who love the industry itself, not just their favorites. That's why you only give them a limited amount of say.
A more varied group of voices can only strengthen the product.
Hiring a few fans is a part of a checks-and-balances system. Just like the government would benefit from a citizen tossing in the occasional dose of common sense, so would WWE.