Floyd Mayweather will reportedly be the featured subject of a CBS documentary—a clear public relations stunt to build up anticipation for the star's next fight against Robert Guerrero on May 4, 2013.
According to MLive.com's David Mayo:
Multiple sources confirmed to MLive Media Group that CBS will produce and air a biography-style documentary on the boxer's life...The CBS documentary will differ from the "All Access" series in that it will be an overview of Mayweather's life story, the sources said.
Nothing says "Money" like Mayweather.
The boxing legend has seemingly lost his lust for taking on the best opponents these days in favor of a strategy that will garner him as much personal wealth as humanly possible while he's still capable of lacing up the gloves.
At the age of 36, Mayweather's best days are behind him.
After Mayweather took a beating in his last fight against Miguel Cotto, winning by unanimous decision, it's clear he isn't the same dominant fighter that earned him the title of best pound-for-pound fighter in the world.
He had a chance to sign a contract with Saul "Canelo" Alvarez to fight the up-and-coming Mexican star in September, but he wouldn't do it until after Alvarez secured a victory against Austin Trout on May 4.
As a result, Alvarez pulled out of the fight against Trout to headline his own fight in April (h/t The Ring's Lem Satterfield).
This proposed contest against Alvarez in September would have certainly been the biggest fight of the year and would have guaranteed a monster pay-per-view audience.
But Mayweather is more concerned with maintaining his status as an undefeated legend—his biggest money-maker. The only problem is that he has failed to put his money where his mouth is of late, first refusing a fight with Manny Pacquiao and now spurning Alvarez.
Instead, boxing fans will be treated to a lesser fight on May 4, when Money May takes on Guerrero. Guerrero owns an outstanding record of 31-1, but he isn't the same kind of dominant fighter that Pacquiao and Alvarez have been over the course of their careers.
As a way to make this fight seem bigger than it really is, CBS/Showtime have drummed up an extended documentary to try and boost Mayweather's appeal.
I'm sure this documentary will be insightful and will give many Mayweather fans a glimpse into his life that was previously not shared. That said, it reeks of a lame PR stunt by his new television partners.
Mayweather is no longer the same fighter that won fans over by taking on any and all opponents. He is an aging superstar more concerned with maintaining his legendary status. But legends grow stale without new dragons to slay.
Taking a peek into Mayweather's past will be interesting, but I'd much rather see him make a statement about his future.
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