WWE Studios Planning More Wrestling-Themed Animated Projects in the Future?
Hot on the heels of their collaboration with the Scooby-Doo crew, is WWE Studios planning on producing another wrestling-themed animated feature aimed at kids?
Per a recent report from James Caldwell over at the PWTorch, this looks to be the case.
Caldwell notes that the company has recently been sending out official surveys which present people with a list of popular children's cartoons and asks which one they would most like to see WWE work with in the future:
WWE is considering more cartoon/animation movie partnerships, according to a new "WWE Fan Council" survey.
This follows WWE Studios partnering with Warner Bros. to create a WrestleMania-themed Scooby-Doo animated movie due out in March/April 2014.
According to the survey, potential cartoon franchises WWE would consider partnering with Rugrats, He-Man, Looney Tunes, Smurfs, and Alvin and The Chipmunks.
The expansion into animated movies is part of WWE's attempt to reach kids and families, who make up a significant portion of their audience as part of the shift to PG-TV programming.
It was announced in August of last year that the company's movie division would be partnering with Warner Bros. for an upcoming Scooby-Doo feature. The film, due for a straight-to-DVD release in 2014, will revolve around Scooby and the gang attempting to solve a mystery at WrestleMania. Various WWE personalities, including A.J. Lee, Triple H and John Cena, will be providing voice overs for the project.
Variety recently noted the film currently has the working title The Curse of the Ghost Bear.
Certainly, after a decade of disappointing results, WWE Studios is astute to branch out into the animation market. As Caldwell notes, it will greatly help the company in reaching child fans, who will, ideally, head out to buy the cartoon films in their droves.
And the appeal isn't just limited to kids.
Older nostalgic WWE fans, many of which grew up with cartoons like Scooby Doo and The Smurfs, may also buy these films.
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