WWE's success with long-term storylines used to be a thing of beauty, but recently the company appears to be struggling to keep rivalries interesting over a long period of time.
The days of seven-month feuds such as Shawn Michaels vs. Chris Jericho are rarely repeated these days, with the company's often irrational, lazy booking derailing many developing feuds (Sheamus vs. Alberto Del Rio, for example).
John Cena vs. Kane and Cena vs. Big Show were examples of recently prolonged feuds that fizzled out prematurely, but amongst the wreckage from 2012, some intriguing angles were created.
Dolph Ziggler vs. Jericho, despite only lasting for one month of summer, was a highlight of last year, and it appears that after Jericho's Royal Rumble return, this feud has been resurrected.
Should this rivalry last until WrestleMania, and remain exciting, fans' interest will be high if the two finally end their feud at the "Showcase of the Immortals," and a gimmick match would only intensify the spectacle.
A similar situation may also arise between Daniel Bryan and Kane.
Having begrudgingly merged together in 2012, the duo have become one of the most adored tag teams in recent history, despite beginning their relationship as bitter rivals.
With cracks now emerging between the two, losing the Tag Team Championships and renewing their rivalry could pave the way for a hugely anticipated encounter at WrestleMania.
Should Kane turn heel, a triumphant victory for Bryan also would go some way towards redeeming WWE's failure to showcase him properly at WrestleMania 28.
WWE has begin steadily on the road to WrestleMania, but here's hoping they go the extra mile this year and not just give us what we have seen before.
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