He is arrogant. He is controversial. He can be disrespectful. He is often unpopular with referees. He is sometimes unpopular with his own players.
Yet despite these perceived faults, it's incredibly difficult to dislike José Mário dos Santos Mourinho Félix.
Known better as Jose Mourinho, or "The Special One", the Portuguese manager brings charm, humor, compassion and entertainment to a game that so often takes itself too seriously.
What's more, he's one of the greatest coaches of our time, with an enviable list of record-breaking accomplishments that justify his hubris.
Here are 50 reasons to love him...