There was plenty of anger from fans during the four-month NHL lockout, and that was directed toward the owners and players, as well as Gary Bettman and Donald Fehr.
Many fans were filled with bitterness and promised to stay away from NHL games when the lockout finally ended.
The league is hoping those are empty threats. It believes apologies and inducements will push fans to come back and pay high prices to see games.
That's quite likely in established markets like Montreal, Vancouver and Detroit.
But what about the markets where the NHL is not an automatic sellout? The following eight teams could struggle with attendance.