It’s been said that Triple H is high on long title reigns, so it’s possible that CM Punk’s mind-boggling 400-plus day run as WWE champion may be a sign of change in the WWE.
Even though Punk has been overshadowed by John Cena throughout much of his reign, he’s done some terrific things as WWE Champion and in doing so, he has brought some prestige back to the title.
While the Attitude Era did wonders for the business, the WWF Championship was hot potatoed so much from 1998-2001 that it lost some of its value.
Things cooled off a little after the Attitude Era, but booking surrounding the World titles since the 2002 brand split has been very far from perfect.
The Brand-Split era has seen many pointless, month-long (or often shorter) World title reigns; this is a list of seven such reigns that devalued the title, made talent(s) look weak, or managed to do both.