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The B.J. Upton deal doesn't make sense on one simple level. The Atlanta Braves need a leadoff man, and Upton is not an ideal candidate.
Upton has failed to hit over .250 four seasons in a row. In that same span, his highest on-base percentage was .331 in 2011. He posted a career low .298 OBP last season.
Upton has never scored more than 90 runs in a season.
The best alternative for Atlanta would have been to bring back Michael Bourn. He'll never have the power of Upton, but he scores runs (over 90 the last two seasons) and has a career .339 OBP.
Defensively, it's no contest—Bourn has a career 54.7 UZR, where as Upton's is 3.5.
Based on what Bourn's already done for Atlanta—and that fact that he fits the team's needs—he makes much more sense for the Braves. And given the age difference, he probably could have come cheaper.