The gossip surrounding Manchester United and their apparent number one transfer target, Colombian sensation James Rodriguez, has been rapidly gaining speed as we start to approach the January transfer window with reports and rumours spurting out from every corner of the footballing world.
The Daily Mail are now reporting that Sir Alex Ferguson has sent a top scout to watch Rodriguez play for a whopping seventh time.
Rodriguez, who is aged 21 and plays for Portuguese giants FC Porto, has been top of Sir Alex's Christmas wish list since the closure of this summer's window back in August.
The young man from South America is being touted as one of the best things to come out of the continent since the likes of Lionel Messi and Ronaldinho, even being likened to the "South-American Cristiano Ronaldo".
However, rather than slotting into the right-side of the United midfield, Rodriguez would rather fill the void that most United fans currently consider is weakest in the Red Devil's attack.
United's left-wing has arguably been one of the week points of the team so far this season, with the likes of Nani and Ashley Young failing to live up to the standards of their team-mates elsewhere in the tablecloth army's offence.
Rodriguez would be the resolution to this dilemma. James has shown a remarkable ability for the position at such a tender age, and his performances with Porto in the role have garnered the attention of footballing managers across the globe.
Unfortunately for United the Colombian winger's asking price has risen drastically since the summer, with Rodriguez negotiating a new deal with Porto which alters his buy-out clause to £36m from an original £24m.
Reports suggest that Nani may be used as part of the deal, being sent to his native land to reduce the total sum being forked out. There could be issues with this however, with Porto not being able to afford the £130,000 a week wages that the Portugal winger demands.
This is a steep price for any side to pay for a 21-year-old, but is Rodriguez worth that risk?
Whether the price is too high or not, one thing is for certain, when Sir Alex wants a player, he more often than not gets his man.
Will this be the case once again?