The burden to win falls on the players, then travels up the food chain with each passing season. Quarterbacks get changed, coaches get made and owners seek new management.
In the case of the Cowboys, the owner and GM are one in the same. Jerry Jones was simply too successful too early on, and now it's all gone to his head.
You can't tell him he's doing wrong. He can't hear your plea over three Super Bowl rings and the successful firing of one of the greatest coaches of all time.
He can't see you past the $140 million he spent on buying the team in 1989, now worth more than $2 billion.
To that end, there literally has not been a more successful owner/GM combination in professional sports history, and thus it's unlikely for a businessman like Jones to step down.
Still, the burden to win has matriculated its way up the food chain, and now it's Jerry's turn to answer the tough questions.
Perhaps it is time for the 70-year-old to take a step back and watch his beloved team from a distance. At least he's got a really big television.