Now is when you make the waiver-wire addition that will ultimately be the reason you make the fantasy playoffs.
There are a ton of low-risk, high-reward guys out there who are in good situations to produce in the second half of the 2012 season.
Open your fantasy league in another tab, and consider the following guys for your club.
Josh Gordon, WR, Cleveland Browns
Gordon, a guy that hadn't played football since 2010, has been slowly worked into the Cleveland Browns offense this year and hasn't really been a fantasy commodity thus far.
After another long touchdown catch in Week 6, expect the Browns' coaching staff to start to prominently feature the stellar 6'3'' deep threat.
He is third on the team with 26 targets and leads the team with 274 receiving yards. His 22.8 yards per catch average is tops in the NFL although he has only 12 catches on the year.
Gordon has shown he can stretch defenses as a long-strider, and due to his big-play ability, he should be more of a focal point as the season progresses.
If you need a WR No.3, Gordon, a guy loaded with potential, is an ideal waiver-wire acquisition right now.
Brandon Myers, TE, Oakland Raiders
Yeah, the Raiders tight end is a must-have in fantasy for even the semi-desperate owners out there.
No, he's not a super-athletic tight end who'll beat linebackers down the seam and make a ton of big plays, but he's become a nice safety valve for Carson Palmer in Oakland's offense.
If you're in a PPR league, you'll love Myers.
He has 21 catches in five games and had five receptions for 62 yards against the Falcons in Atlanta.
With guys like Jermichael Finley and Jimmy Graham somewhat underwhelming this year, Myers may be a guy you can slot into that tight end and steadily perform.
Felix Jones, RB, Dallas Cowboys
Jason Garrett finally dedicated himself to establishing the run, and it nearly lead to what would have been a huge road win in Baltimore.
The Cowboys ran the ball an uncharacteristic 42 times, and it paid off as the team ran for a whopping 227 yards at a 5.4 yards per carry clip.
DeMarco Murray is the clear feature back, but he injured his foot against the Ravens and didn't return.
In his absence, Jones had 18 carries for 92 yards with a nifty 22-yard touchdown run.
With Murray nursing an injury and Garrett seeing vast success in the running game against a good defense, expect Jones to be a key facet of Dallas' attack in the coming weeks.