Owens Adds Relevancy and Profit, But Will It Convert to Wins?

That will not be known until the season ends.  In the best case scenario, adding Owens makes the coaches and the players around him better. 

Edwards becomes more decisive and aggressive.  Schonert creates an offensive scheme around the talent of the players instead of trying to put players into a scheme.  Jauron proves he is a good, smart coach by handling Owens deftly and suddenly a backbone appears.  Ralph Wilson opens the checkbook and more quality free agents begin to sign with the team and fill the numerous missing holes.  

Through coaching changes, front office changes, and personnel changes in the past ten years, the Bills have been consistent in one area—mediocrity.  

Bledsoe, Milloy, Losman, Adams, McGahee, Stroud, and Posluszny were all, according to the Bills' front office, going to make the team better.

They did not.

The Bills have sold false hope year after year by making moves like this.

These are the Bills' records in the past nine years: 8-8, 3-13, 8-8, 6-10, 9-7, 5-11, 7-9, 7-9, and 7-9. They have had one winning season since 2000 and no playoff appearances.

If one could design a road map of how the Bills can keep their fans interested, this would be the first and last stop.  This is a brilliant marketing move, and the only person involved with nothing to lose is Ralph Wilson. 

If it blows up, or even if it just keeps the team at a mediocre level and the team misses the playoffs again, there is a built-in excuse to begin marketing next season.  They cannot bring Owens back and fire Jauron for not being able to make it work despite having additional talent.

It might work wonderfully; it might fail miserably.  Nobody knows for sure.  Looking at their history, which way would you lean?

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