While many fans always focus on how great their club looks on the pitch in their kit, there is a deeper element of the crest that the club represents everywhere off the pitch as well.
A uniform only reaches so far, but the everlasting symbol, logo or crest is what represents a club for its entire existence. It may be redesigned and changed around over the ages but it is the crest that is more important than any uniform design that a club will ever put on.
However, if it is going to be the face of your club everywhere in the world, you might as well design a stylish crest and here are 15 of the world's greatest crests; designed to make gain the love of the fans, and the envy of other fans.
Founded in 1993, the Charleston Battery play in the United Soccer League—a step below Major League Soccer—in the United States.
The club boast an excellent small stadium in Blackbaud Stadium in Charleston, South Carolina, and are the defending Champions of the USL Pro League after being crowned in the playoffs this season.
Originally founded in 1958 as Guangzhou Football team, the club were the 2011 champions in China's new Chinese Super League.
They are managed by famous former Italian national team manager, Marcello Lippi.
One of the world's most storied clubs, England-based Liverpool Football Club has a unique crest with importance throughout.
The Shankly Gates, flames to represent the 96 fans lost in the Hillsborough disaster and the city's Liver Bird are all worked into the club's iconic crest.
Arsenal have one of the most classic crests in the English Premier League having had the cannon element emblazoned in their crest since the foundation of the club.
Le Mans is home to the world's most famous 24-hour endurance race in the auto racing world. However, the city also is home to French Ligue 2 side Le Mans FC.
The horse in the central part of the logo pays homage to the strong racing roots of the town and stands out boldly for the club that has struggled to return to the top flight of French football since their most recent relegation.
One of Italy's most well-known clubs, Rome-based AS Roma have a crest that references back to the foundation of their "Eternal City."
The crest features the classic representation of the founders of Rome, Romulus and Remus, suckling from the she-wolf that was said to have raised them.
The Major League Soccer version of the Montreal Impact were brought to life in 2010 and the club have one of the most visually appealing crests in the game with their deep royal blue and black stripes in a shield emblazoned with a classic Fleur-de-lis.
Founded by Portuguese immigrants in 1898, CR Vasco da Gama have a red iron cross in the center of their crest, similar to that of the Knights Templar on the sail of ship at sea.
The club is one of the most famous in all of Brazil and is the only Rio de Janeiro-based club to own its own stadium.
They may only be a fourth-division USL developmental club, but Florida's Panama City Beach Pirates have one of the coolest-themed logos in football.
Currently Danish champions and UEFA Champions League competitors FC Nordsjaelland were only founded in 1991, but the Wild Tigers have an intimidating logo that uses the big cat to its full advantage without using a poor rendition of an animal bearing its teeth.
Another MLS club with a great logo is the Portland Timbers. Since moving to the top tier of the United States and redesigning their logo with a more up-to-date color scheme, the Timbers have symbolized not only their club, but the entire state of Oregon with their logo and its homage to the logging tradition of the area.
Who doesn't love a good old-fashioned rendition of "The Jolly Roger"?
South African-based club Orlando Pirates have released a redesigned logo to include the information and dates surrounding their 75th anniversary since being formed in 1937.
Ukrainian Premier League champions FC Shakhtar Donetsk have one of the best logos from the Eastern block of Europe. The traditional crossed hammers and the orange-and-black flame have seen the club through great times in recent years.
Founded in 1984, League of Ireland First Division Champion Cork City FC uses a version of its home city's crest with a ship sailing through two towers.
It is one of the most recognizable crests in the Irish game aside from Shamrock Rovers and Bohemian FC.
Greece's most successful club, Olympiacos, bears a crest that is symbolic of its ancient city of Athens and the home of the Olympic Games.