The only man to win two Money in the Bank ladder matches, and managing to do so in successive years, CM Punk rose to main-event prominence following his world title contract wins, and is now the undisputed No. 2 full time star in the company.
One of the biggest names on the independent circuit, Punk was tapped for big things from his debut on the July 4, 2006 episode of ECW. "The Straight Edge Savior" won his first Money in the Bank match at WrestleMania 24 on March 30, 2008 and was then drafted to Raw three months later. One week later he cashed in on Edge to win his first World Heavyweight Championship, before dropping the title to Chris Jericho a little over two months down the line.
A short reign as Intercontinental Champion came in January, 2009, before Punk won his second consecutive Money in the Bank ladder match at WrestleMania 25. Punk captured his second World Heavyweight Championship on June 7, immediately following Jeff Hardy's title victory over Edge.
He only held the title for 49 days before dropping it back to Hardy, and four weeks later regained the belt from "The Charismatic Enigma." Punk's third reign would last a mere 42 days before it was ended by The Undertaker at Hell in a Cell.
Punk remained in high-profile rivalries over the next couple of years, first as the leader of the Straight Edge Society in programmes with Rey Mysterio and Big Show, and later as the figurehead of the New Nexus, who feuded with John Cena and Randy Orton.
Establishing himself as No. 1 contender to the WWE Championship, Punk revealed his contract was due to expire before dropping his infamous "pipe bomb" in June 2011. Capturing his first WWE Championship from John Cena at Money in the Bank on July 17 in front of an electric crowd, Punk left the company with the WWE Championship.
Returning to television to challenge Cena for the right to be "undisputed" WWE Champion, "The Voice of the Voiceless" prevailed at SummerSlam, only to be the victim of an Alberto del Rio cash in. Regaining his title in November, Punk now finds himself enjoying an eleven-month reign as champion, and is currently feuding with John Cena over the belt once again.
CM Punk's consecutive Money in the Bank wins enabled him to become a three-time World Heavyweight Champion in the space of little over a year, and he built on that momentum to establish himself as a main event performer, leading him to more world title success in the following years.