After soccer and cricket (people around the world love cricket, like a ton), basketball probably has the farthest reach of any other sport in the world. Baseball may have a nice little hold in Japan and in the Caribbean, but basketball is huge on every continent not covered in ice.
David Stern has done an excellent job from the time he took over in 1984 to turn the NBA into an internationally recognized league, peaking in the past decade with European talent pouring into the NBA and Yao Ming driving China basketball-crazy.
Even now that Yao has retired and the first real wave of international basketball superstars have retired or are on their way out, the NBA remains immensely popular around the world, and it's not just because of international players bringing in eyes.
Guys like LeBron James, Kobe Bryant and Kevin Durant are huge draws internationally, and even a few guys you wouldn't expect. But which guys in the NBA are most famous internationally, and which ones have a growing fan base?