Patrick's GoDaddy Ads to De-Emphasize Sexy; Winning Races Now Important

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Patrick's GoDaddy Ads to De-Emphasize Sexy; Winning Races Now Important
Geoff Burke/Getty Images

For most of its existence, the web hosting company GoDaddy.com has built an image apparently cultivated by love-starved 14-year-old boys — skin, sass and temptation. And it's worked well enough that GoDaddy has become an institution, albeit one you wouldn't want to show your mother.

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