So far in the first month-plus of the 2012 season, it has been well-documented that the Seattle Mariners have struggled to bring fans out to the ballpark. The team has struggled most of the year and fans haven't really had much reason to show up.
It's not all to blame on lazy fans, though. There are some things that could be done by the Mariners marketing team to make coming out to the park a little more attractive to the average fan.
Here are a few of the possibilities.