Matt's Choice: Shocking Yet Financially Foolish for the WWE
Most of us saw it, others read about it, Matt Hardy hit Jeff Hardy over the head with a chair giving Edge the win for the WWE title.
Most of us thought that it would be Christian Cage, who was thought to be at the Rumble, interfering in the match.
As of now, Jeff is not the champion, which is the topic of this article. Jeff is a money machine with the crowds of young people and more than a small amount of regular adults.
With the economy as it is, the WWE needs more than just Jeff and John Cena getting shirts and DVD sold. Champions also add to sales.
A sales machine as the champ has been the goal of WWE as of late (John Cena) and Edge is a seller, but the kids make up the sales in a huge way, they respond to the stars who are "nice" and cool to them. Edge just isn't that.
Ratings are also what the WWE needs, but those have been in the can as of late and they won't skyrocket up really quickly with a Hardy Boyz feud.
The signs say that this move won't work that well for the WWE, despite the shock value of this move.
Looking at it now, do you think this is a good move for the WWE?
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