In the past the WWE has been accused of being an organization ran by "male chauvinist pigs" and while it is true that women in the WWE may not always receive the respect they deserve, the Extreme Makeover Match in 2010 was responsible for the most shocking moment in Extreme Rules history.
Like all Extreme Rules matches this WWE Women's Championship match between Beth Phoenix and Michelle McCool had a gimmick stipulation, unlike other Extreme Rules matches however, the stipulations for this match were ridiculous.
Around the ring were several items which included: makeup, cans of hairspray, mops, and ironing boards—because apparently these are "women's things" (missing were boxes of pads and a sandwich making station, which one can assume were also in a list of things to be displayed).
Seriously WWE? Not only was this match filled with bad puns, but the items present were rarely used. Did this really have to be called a "makeover match?" Plus what was so "extreme" about it?
In the end "the Glamamazon," Beth Phoenix won the title, unfortunately this match was a loss for women everywhere.