The WWE seems desperate as they continue to bring back the stars of yesterday instead of building the stars of tomorrow. Brock Lesnar has been away for eight years, yet at Extreme Rules, he will most likely be starring in the main event with John Cena.
Most of 2011 was dominated by Cena, where he took on lesser names such as R-Truth and the Miz. The environment during this time was boring, predictable and stale.
The landscape was shaken up when CM Punk defeated Cena, but this was temporary. Many speculated that Punk would lead in a new era as WWE champion. This of course has not been the case. Despite being champion, the main event has continued to revolve around John Cena.
Punk has feuded with Alberto Del Rio and Chris Jericho, but those feuds have been overshadowed by Cena destroying Kane and then losing his grudge to The Rock.
It is interesting to note that when John Cena was the WWE champion, his matches were always the main event of the pay-per-view. Since he has lost the title, Cena has still dominated the main event picture, while CM Punk is stuck in mid-card hell.
Enter: Brock Lesnar.
Lesnar went right after the top man in the company to make his impact known. No, he did not attack the WWE champion, but John Cena.
First, The Rock was used to drum up interest from the fans, and now it is Bock Lesnar's turn. Both Lesnar and Rock are temporary solutions and are ultimately hurting the future of the WWE.
Who will win at Extreme Rules?
When the company relies on stars from the past, they are unable to push the younger guys forward.
I cannot understand why Cody Rhodes would lose to Big Show or why Kane would defeat Randy Orton. These moves do nothing for the future.
John Cena is already so established that a loss against The Rock did nothing to him. A loss against Brock Lesnar will not hurt John Cena either. It is the fact that Cena and Lesnar are going to get the main event that hurts the WWE in the long run.
If The Rock and Steve Austin did not move on, John Cena would have never gotten his chance. Cena has spent more time in the main event scene than anyone—except maybe Hulk Hogan.
When are guys like Dolph Ziggler, Wade Barrett and Cody Rhodes going to be groomed for the main event on a consistent level?
I am always told, “Joe, those guys are not ready for the main event.” How can they ever be when they are pushed one week and then jobbing the next?
Brock Lesnar’s name is huge, but unless he is committing to the company for a few years, then he is only a temporary fix.
If Lesnar, Jericho and The Rock were only around to give the WWE time to rebuild their mid-card title system, then I would have no problem with their returns. However, this is not the case. The WWE has all but forgotten the Intercontinental and United States championships. Those belts are helpful in determining who may be the next big star.
Should the WWE begin to groom the younger talent?
The feud between John Cena and Brock Lesnar is only a small microcosm for what is currently wrong with the product. The titles are irrelevant, the young talent is inconsistent and the WWE does not seem interested in building anything for the future.
“Dream matches” between big names are always nice, but not when they are the only exciting event in the WWE. What is next? John Cena takes on Steve Austin, the Ultimate Warrior and Bob Backlund in a “four generations” match?
Bringing back big names from the past gets everyone excited and we all mark out. The problem is these returns have no substance and only make us forget that the WWE has a lot of holes that they have no intentions of filling.
Let me know how you feel about the Cena/Lesnar feud. I also want to know if you are enjoying all of these returns or if you would like to see the younger talent pushed more. Give your opinion down below in the comment section. Also remember to follow me on Twitter @ClassicJoeyMac.
Keep it classic, everyone!