The job of an NBA general manager never ends.
Not even now when the trade deadline is over. Teams can still pick up players off of the waiver wire and temporarily fill in a few holes before the postseason comes around. Not only that, but general managers have to begin fretting about this year's free-agency class and who they could possibly pick up in order to find a permanent solution.
Rinse and repeat. Every year. We don't know their names until we begin to wonder why a particular team isn't any good after so long. If you have a lengthy track record of disappointment and failure, then there is no doubt that the name of the general manager of that team will be known. Let's not forget that success is nice, but failure brings in ratings.
Thus why you saw Otis Smith's name in lights for so long. We had to find someone to blame for Dwight Howard's tumultuous relationship with the Orlando Magic organization and we found a scapegoat.
Throughout the year, it's up to the general manager to pass judgment and gauge just how well a particular free agent or trade scenario is. It's up to them to make the right moves and it's up to them to convince players to join their team or why they should stick around.
We take a look at each team and the main question the general manager of each team face going into the offseason.