What Can the WWE Do to Improve Its Content?

David Barclay@@DjamesIIICorrespondent IFebruary 17, 2012

What Can the WWE Do to Improve Its Content?

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    I've been a fan of the WWE since about the age of seven or eight. I grew up in possibly the best years of sports entertainment—the Monday Night Wars and the Attitude Era. When I turn on my TV on Monday and Friday nights now, though, it makes me almost regret what I grew up watching when I see what storylines the WWE has incorporated and what they're doing to characters now.

    It's gotten to the point where I can almost predict the program's end at the opening dialogue. The misplacement of the companies talent and roles they're playing make me almost sick to my stomach.

    I never thought I'd see the day where I preferred to watch TNA, but as a whole, since the WWE has embraced this "PG" rating of their programming, it's become less wrestling and more of a nighttime edition of Days of Our Lives.

    But there are things (outside of firing John Laurinaitis), that the WWE could do to bring their wrestling content back up to par. After all, it's what the company—and the sport for that matter—was founded on.

    And no, the answer doesn't lie in cheesy rebirth of Attitude Era stars for a quick nostalgic pop.


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Bring Back the Cruiserwieght Division

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    While the WWE is focused on negatively re-birthing wrestlers and old storylines, a positive that could come from this is bringing back the cruiserweight division.

    The cruiserweight division in WCW gave birth to several careers that will always have a special place in a wrestling fan's heart. Wrestlers like Eddie Guererro, Rey Mysterio and Dean Malenko—just to name a few—were men who fans spent every week anticipating their high-flying styles.

    The WWE currently has more than enough talent on its roster to bring back this division. Wrestlers Kofi Kingston, Evan Bourne, Daniel Bryan and Sin Cara are just a few examples off the top of my head that would make for a more than tremendous cruiserweight division.

What Happened to Tag Teams?

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    The current holders of the WWE Tag Team titles are almost a perfect example that this division is basically on life support.

    I had the displeasure of seeing Primo and Epico win the tag titles at a Raw house show in Oakland last month. After the three count, I stood up and thought for certain that something was going to happen— Laurinitis would come out and declare a restart to the match.

    Of course, nothing happened and the following night on Raw, all members of the WWE Universe learned that the tag titles had changed hands in a match that the majority of them didn't even get to see.

    That is my reasoning for thinking that the WWE has pretty much written off the tag division.

    There is, again, plenty of talent in the WWE currently that could make for a tremendous tag division. Air Boom is a great team that the crowd eats up. They have a touch of Hardy and Edge & Christian in them, so that's no surprise.

Bringing Back Stables

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    Over the years, wrestling fans have had the chance to witness some of the most brilliant stables in the history of sports entertainment. The Four Horsemen, The Hart Foundation and even most recently—Evolution.

    Sure, the WWE has had a few failed attempts of trying this again lately in the New Nexus and The Core, but again, this was due to not focusing on the real mic talent in the company. The only thing really needed for a stable that will be a huge crowd pop is a one fundamental wrestler and a few guys that can provide some good promos.

Mistakes the WWE Is Making

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    The biggest mistake the WWE is making right now is how they are playing their characters in the ring.

    And it's probably the biggest reason their ratings are as low as they are.

    No one wants to turn on their TV and see Daniel Bryan harping about being a vegan, or see the company try to turn their biggest face into a heel.

    For example, Smackdown is the B show of the company, and right now I feel the majority of the company's legitimate wrestling talent is signed to Smackdown. Sure Raw has Dolph Ziggler and CM Punk, but other than that I don't see any legitimate wrestlers on Raw.

    The best thing that could happen to the WWE right now is if Shane McMahon decided to come back and brought all his rated R ideas with him.