As far as conference affiliation goes in college basketball, universities love being a part of a league that is not only competitive within itself, but also respected outside of its boundaries. The Big 12 is one of the toughest leagues nationwide, and with that aspect comes the honor of being considered a top three basketball conference.
Behind the Big East and the ACC, the Big 12 competes every season with the Big Ten for third place. Sporting superstar-studded squads such as Kansas to surprise teams like Baylor, the middle-American conference knows how to compete.
Unlike the NBA, college basketball competition comes down to less to the players and more to coaches. Due to the fact that the athletes can only stay in the program a maximum of four years, success is placed almost solely on a coach's ability to recruit and mold a team into a deadly offensive and defensive force.
The Big 12 is speckled with top-notch coaches who know how to get the job done. We take a look at the conference's staff and rank them accordingly on their squad's production this year.