The Rams and Redskins need to make the trade work because it is in the best interest of both team's futures.
The Redskins can get a player, Robert Griffin III (pictured), who could instantly become the face of the franchise and help turn them around.
In return, the Rams can ask for almost any draft pick they want. Last season, the Atlanta Falcons traded away five draft picks, including two first round picks, in order to select Julio Jones—a wide receiver. In 1999, the New Orleans Saints traded away every pick they had that season and their first and third round picks in 2000 for the fifth overall pick, Ricky Williams.
Obviously, those are two very extreme cases, but at the very least, the Rams should be able to get four picks—the Redskins 2012 first, second and third round picks along with a 2013 second or third rounder.
St. Louis' leverage? A franchise player comes at a steep price—so pay up.